At Fratzke Consulting, our team is always benchmarking the best website designs so we can provide our clients with industry leading custom websites that deliver results.
Developing the best website possible requires the perfect blend of design, engaging user experiences, and helpful functionality.
Over the years, we have come across some truly inspiring websites that have stood out from the rest. In this article, we share our top 100 best website designs organized alphabetically from A to Z.
These websites range from visually stunning ecommerce sites to user-friendly SaaS platforms, and everything in between. They showcase the very best in web design and can serve as inspiration for any brand looking to refresh their existing website or build a new website from the ground up.
Adobe's website is sleek, informative, and tailored to promote specific products. Despite each page's unique style, the entire site comes together cohesively.
Airtable's animations on the homepage add visual interest and reveal how its software works. The thorough footer is also an appealing feature that provides additional information.
This website beautifully captures the life of artist Andy Warhol through his iconic art style. Hovering over images converts them into a negative format, while subtle animations help pace the site and set the tone for each section. The big, bold text emphasizes the importance of copy in website design.
Asset Class is a software company that builds solutions for private equity, commercial lending, and venture capital firms. We appreciate their user-friendly website design and consistent color scheme, making their software solutions more accessible.
Away Travel is a website specializing in exceptional travel products and experiences. It features visually stunning graphics, high-quality imagery, and a user-friendly experience. It's ideal for businesses in the travel industry, such as travel gear retailers, online travel agencies, and companies providing memorable travel experiences.
Awesome Coffee's website is an excellent inspiration for coffee-related businesses seeking visually appealing and well-structured web design.
Blavity Inc.is a media company focused on empowering Black audiences. Their website reflects this mission. It features a vibrant design with high-quality visuals that celebrate Black culture. The content dives deep into topics relevant to Black millennials, covering everything from news and entertainment to career and lifestyle. Blavity Inc. also owns several other media brands, reaching various Black audiences across various interests.
Bliss is a skincare vendor with a beautifully designed website. The bold yet tranquil color choices, carousel slider, and unique font make it perfect for e-commerce stores that sell beauty products.
Bohemian Traders invested in high-quality photography to showcase its unique style. The well-organized website has visible call-to-action buttons, making it easy for customers to navigate and purchase products. It's an excellent design for businesses that rely heavily on visual appeal.
Buffer's website effectively uses white space and authentic imagery to tell its brand story. The cartoon-style images and step-by-step walkthroughs on the homepage make it easy for visitors to understand and utilize the software.
Calendly simplifies appointment scheduling and eliminates confusion. It's a great example of a modern, user-friendly SaaS website.
Our team likes the Canada Goose website because it's visually stunning and provides an immersive experience. The sleek and elegant website matches the Canada Goose brand's image. The website also offers detailed product information and an excellent shopping experience. Additionally, the website has a "Community" section where you can learn more about the brand and its values.
Cardon is an online skincare shop offering high-quality and sustainable products that showcase ingredients, clear product descriptions, and a seamless user experience. Great inspiration for businesses selling specialty products.
Cheme's website, designed by Fratzke Consulting, is easy to navigate and well-organized. It showcases the company's mission, purpose, and vision and represents its commitment to innovation and excellence in engineering services.
Cherche Susan is an executive search firm that helps businesses find top talent. Their website features clear calls to action and a user-friendly design.
Chewy is an online retailer of pet food and accessories. The user-friendly website organizes pet supplies according to each pet's name and picture. It features a separate category for popular products and brands, with subcategories such as food, toys, or supplies for specific items. It's an excellent option for businesses in the same niche with a substantial web development and marketing budget.
Cococart's website stands out with its bold mustard yellow background and engaging copy that inspires visitors to take action. The GIF-style animation on a mobile phone also effectively demonstrates what the software can help you build.
Crossrope is a website that sells workout equipment. The homepage has a video of a person skipping and doing cardio. The website offers product bundles to save money and automatically converts the price to the buyer's local currency. It's an excellent choice for businesses that sell products that can be used together.
Decor Systems, an Australian architectural firm, has a website that beautifully blends natural and modern elements. The site features on-scroll animations with detailed images, creating a calming and informative user experience. The site navigation is noteworthy, with effective use of fly-out menus.
Our team likes the Disney website because it's visually appealing and user-friendly and provides an excellent online shopping experience. The website's design is engaging and captures the Disney brand's magic, and it's easy to find the information you need. The website also offers plenty of entertainment and interactive features, making it an enjoyable experience for visitors of all ages.
Our team appreciates the Disney Store website because it provides an immersive experience that captures the Disney magic. The website's design is engaging and visually stunning, making it an enjoyable experience for visitors of all ages. The website also offers entertainment and interactive features, like character animations and sound effects, that add to the overall experience.
Eager Drinks is an online platform offering natural beverages with a simple and clean website design. It's perfect for businesses seeking an elegant design that captures the attention of website visitors.
ETQ's e-commerce site showcases its shoes with large, striking visuals against a simple backdrop and straightforward typography highlighting the products.
Feed is a creatively executed website that combines animation and video to offer an immersive experience. It has distinctive usability features, such as navigation, and also serves as a scroll progress indicator.
Frame.io, an Adobe company, is a cloud-based platform that streamlines video collaboration. It offers a central hub for sharing video files, providing real-time feedback, and managing approvals – all within a user-friendly interface. This makes Frame.io perfect for creative teams working on video projects, from freelancers to large enterprises. Interestingly, the platform itself reflects its design focus.
The Frame.io website utilizes a dark color scheme, which is aesthetically pleasing and practical for video professionals who often work in low-light editing suites. This thoughtful design element is just one example of how Frame.io prioritizes the user experience for creative workflows.
The Frans Hals Museum in the Netherlands has an impressive website combining digital design elements with its exhibits. Visitors can better understand what they can expect to see in the museum and find information about the museum's collections and upcoming events.
GearLaunch is an e-commerce platform that enables businesses to sell a wide range of products and provides an academy to teach how to start e-commerce businesses. It operates as an online mall that offers a perfect avenue for e-commerce businesses to offer diverse products.
This woodworking website showcases beautiful forestry and farming images and quotes related to wood or trees. The overall effect is calming, demonstrating the woodworkers' appreciation for nature. It won a Webbie in 2019.
Glasshouse's website, designed and developed by Fratzke Consulting, showcases the company's expertise in custom glass. The user-friendly interface and high-quality images make navigating easy and highlight the company's exceptional workmanship.
Glossier is a unique online beauty shop that showcases videos of women from different races using their products to demonstrate their effectiveness. The website is easy to navigate, making it easy for customers to find what they need. This type of design is best suited for eCommerce shops that offer transformative products like makeup.
Gusto is a software that prioritizes the user experience by providing a clean and accessible website design. The branding is simple, and the fonts used throughout the site are easy to read. The tab on the homepage has a minimalist design, but when selected, it opens up a variety of smaller subsections that are appealing and informative.
Hex's comprehensive homepage answers visitors' questions, and the demo video effectively demonstrates the software's capabilities. Its domain extension also cleverly reflects what the company does.
Hive Streaming is an internal video communication service with high-quality content and visual design for potential customers. It has no unnecessary technical features.
Our team likes the Home Depot website because it's user-friendly and provides many products. The website's clean and well-organized design makes it easy to find what you need. The website also offers helpful features like product reviews and ratings from other customers, which helps you make informed purchasing decisions. Additionally, the website provides resources like "How-To Guides" and "DIY Projects" that add value to the overall experience.
Home Science Tools sells science tools for kids in biology, physics, and human anatomy. The website is easy to navigate with several categories, including options for age and classification of tools. It is ideal for e-commerce shops seeking to simplify their site navigation.
Honeytrap, a film production company, showcases its work on its website through innovative design. Users can easily browse through their list of directors and view silent clips of their work in full-screen. It's an immersive approach that quickly engages users.
Humain's website features captivating cursor effects that reveal hidden illustrations, text, and menu items as you browse, encouraging you to explore the entire homepage and discover new information.
This page has all the essential elements needed for an effective homepage. It features a striking illustration of an airplane slowly moving across the screen, which is sure to grab the attention of website visitors. The design is clean and free of distractions, with white space and an easy-to-navigate bar. Additionally, a tagline or slogan and a clear call to action invite visitors to learn more about the brand.
Jackie Smith's online store sells bags, sneakers, and clothing with a distinctive branded design. The website has an old-school e-commerce design, lists the most recent products on the home page, and includes customer reviews to build trust. It is ideal for new e-commerce businesses selling branded products like Jackie Smith's.
KD Capital's excellent cursor effect on their website highlights each photo on the homepage with color. This aligns with their tagline, "Finding the circles amongst the squares," and ties nicely into their branding strategy.
This tea shop's website design is impressive and captivating. It takes you back in time with stunning animation and allows for interactivity. Try moving your mouse around to generate rough waters.
Linktree's website design is simple yet impactful. The colorful design is not overwhelming, and the product is showcased as visitors scroll down. The call to action at the bottom of the homepage is clever and encourages visitors to "Claim their Linktree."
Lokalise is a software that immediately catches attention with its powerful quote that reveals the product's usefulness. The homepage features straightforward copy and easily comprehensible calls to action. The small sketches consistent with the branding are a bonus, as they provide a visual guide on how to use the software.
Loom's strong branding and statistics included in the homepage copy stick around in visitors' heads. The walkthrough of how to use Loom on the homepage is also a highlight.
Love Billy sells jewelry, stickers, and clothing. Its exciting copy on the homepage sets it apart. The company is on a break but will return soon with new products. It's great for selling products that require an emotional connection.
Mailchimp is a software that balances copy and imagery effectively. The direct copywriting is clear and concise, with a clear sentiment that the software can transform your emails into profit. The homepage features a video showcasing what the product does, and all the necessary information, including pricing, is easily accessible. Visitors don't have to search the website to obtain the required information.
Medley's website is visually appealing with engaging copy. The simple menu segments customers into the site section that is most helpful for them. As you scroll down, you can learn more about Medley users, providing further insight into the company's activities. The dictionary-style definition on the homepage is also a nice touch.
Melula's visually stunning e-commerce website is a treat to navigate, with its vibrant and playful design instantly capturing the visitor's attention. The website's bold and striking colors and eye-catching visuals make for an unforgettable browsing experience that will leave a lasting impression.
Milkshake is a software that boasts a simple yet impactful homepage. The website invites users to download the app for iOS and Android through direct download links. The user can then scroll down and learn more about the software. Additionally, the website features the internationally recognized places where the software has been featured, which adds credibility to the product.
Minna sells sparkling tea with colorful packaging. Its website has short and informative copies of each product, explaining why it was made, its inspiration, and its benefits. Suitable for businesses selling health products wanting an engaging way to educate their customers.
Mymind's gradient design element is eye-catching and engaging without being too busy. Its vague copy centered on the homepage sparks curiosity and encourages visitors to learn more about the software.
Newest Americans is an organization honoring migrating identities. They have a beautiful and functional website with attractive imagery, easy navigation, and organized stories. The press page showcases the latest articles.
NOWNESS is a video blog featuring content created by independent creatives. They source content from outside their staff, a popular trend among businesses nowadays. NOWNESS publishes unique stories and experiences in video format, making it an award-winning platform and a destination for viewers.
Nuskool Snacks is an online platform offering nutritious and delicious snacks for kids. The website's vibrant and playful design appeals to both children and parents. It showcases visually appealing packaging, clear product information, and a user-friendly interface. Best for businesses targeting children and families.
Oh, Architects' website stands out with an impressive design that reflects their eco-friendly and inclusive approach. Using background gradients separates parts of the page without distracting from the main content.
Orderful software boasts a clientele that includes big-name companies, showcasing that the software is crucial for them to succeed. The menu is thorough and strategically placed in the top right corner, making it easily accessible. The calls to action are also put in the same corner and are appealing and effective.
Overflow is a tool that helps users create flow diagrams of their ideas in a story-like format. The website uses a flow diagram video to promote its product, seamlessly integrated with its design elements.
Partners Coffee is an online destination that offers a remarkable coffee experience. It's perfect for businesses looking to engage their audience with a quiz, store locator, reviews, and more.
Our team appreciates the Patagonia website for its clean and straightforward design. The website's layout is easy to navigate, making finding what you're looking for effortless. We also like the high-quality product photos that provide an immersive experience and accurately showcase the items. Additionally, the website offers a wealth of information about the brand's sustainable practices and commitment to environmental activism, which aligns with our values.
We appreciate how Pienso's website explains the complex topic of AI-powered deep learning in simple terms. The homepage guides users from identifying problems to finding solutions and provides clear calls to action for content offers. Additionally, using scroll-triggered animations throughout the website adds to the user experience.
Pitch is a cloud-based presentation software designed for teams. It emphasizes real-time collaboration, intuitive design features, and intelligent workflows to streamline the process of creating and delivering presentations.
Their platform offers features like AI-powered draft generation, customizable templates, seamless collaboration tools, and brand-specific styling options. This allows teams to work together efficiently on presentations that look polished and professional. You can also find expert-designed templates and multimedia integration to enhance your presentations.
They have a great AI-powered call to action that invites users to experience the benefits of their presentation software. The use of gradients in their design is visually appealing and gives a modern touch to their platform. Additionally, the integration of videos and animations on their website is an effective way to showcase the features of their software and engage potential users.
Prevail Boxing offers boxing classes. The homepage cover image explains everything. It's easy to navigate, with all the actions visitors need, including scheduling classes. Best for businesses with services or events that can be explained in one photo.
Prisma Labs is a software with a minimalistic homepage with a moving mobile phone image showcasing the product. The primary copy in the center of the homepage is engaging, as it asks the visitor a question. The simplicity of the design and the engaging copywriting make the homepage memorable and effective.
The font of an e-commerce website can impact how buyers feel about the shop. RACE FX's Moto X3M game-like font appeals to its target audience and draws attention to its products. Ideal for shops selling helmets, dirt bikes, paintball gaming clothing, and equipment.
Rainforest Guardians is a highly engaging nonprofit website that raises awareness about deforestation. It allows users to virtually explore the Amazon Rainforest's villages, natives, and waterways, encouraging them to connect with the cause and become volunteers.
Rippling's website features attractive colors and a compelling call to action that asks visitors to input their email to "See Rippling." As visitors scroll down, they learn more about the software's different facets, and including quotes adds credibility.
Rouje is an online boutique with a trendy collection of clothing and accessories. Its website has an elegant, user-friendly design, making it an excellent example for businesses in the fashion industry.
The Service Partners website has a unique feature of providing localized custom content. This means that the website offers region-specific information and resources, making it easier for customers to find what they need for their particular location. Moreover, the website provides an extensive overview of the company's services, such as insulation and building products that cater to any project. The website's design is neat and effortless to navigate, and it also includes additional helpful features like a "Resource Center" that provides customers with useful information and tools.
Shleps is an e-commerce business that sells handmade footwear knitted by the elderly. The products are unique and well-crafted, as seen in customer photos on the simple and budget-friendly website. It's excellent for small e-commerce businesses with a limited number of products to showcase.
Shopify is an e-commerce platform that helps businesses create and manage online stores. It offers customizable themes and templates for website design and product bundles and automatically converts prices to the buyer's local currency. Best for businesses selling different products like workout or kitchen equipment.
Simply Chocolate's website is designed to make you crave Chocolate. Using various colors and creative product names, their chocolate bars maintain consistency in branding. The 3D appearance of each bar is so realistic that you can reach out and grab it from your computer screen. Additionally, the "Add to Box" CTA is conveniently placed at the top-left corner of the screen.
Sneaker Shouts is a website that showcases popular and new sneakers, allowing buyers to search for specific types of sneakers using a search bar. The website redirects you to various stores where you can purchase them. It's ideal for young affiliate marketers who don't want to invest in content marketing yet.
Soilboy sells plants, planters, and soil for houseplants. They invest in high-quality photography strategically placed throughout the site. The homepage features plants and their tagline, "As interesting as plants," appeals to plant lovers. Professional photos enhance the buyer experience.
Spotify's website has a user-friendly interface with a clear CTA - GET SPOTIFY FREE. This approach is practical for sign-ups, but new businesses should provide detailed info for informed decisions.
Spotify.Design is the hub for all visual and creative aspects of Spotify. Bright colors, drop shadows, and smooth animations give the website character and depth, while flat geometric designs with abstract accents make albums and artists stand out.
STANDOUT is a fashion store with a website that's easy to navigate. The homepage directs buyers straight to what they need. All products are listed in eight categories, with all brands available. Testimonials and payment methods are also clearly displayed. This website is perfect for businesses selling clothes from different brands.
Our team enjoys the Starbucks website because it's well-organized and provides a seamless user experience. The website's design is simple and easy to navigate, making it effortless to find information and products. The website also provides a vast selection of products and features like online ordering and a rewards program, which adds convenience to the shopping experience. Additionally, the website has a "Stories" section where you can learn more about the brand and its initiatives.
Stord is a supply chain management company with an innovative website that takes you on a virtual tour of a city, showcasing different steps in the supply chain. It's a great source of inspiration for aspiring designers.
Supernatural is an e-commerce shop that sells plant-based spices, snacks, and cakes. The website's signature color is yellow, and the presentation of its products makes them highly appetizing. Best for an e-commerce shop that wants to change an opinion on something to get buyers on their side.
Surrounding is an e-commerce shop for interior design products. Customers can easily browse a wide range of products and get ideas on matching them up or placing them in their homes. The website has categorized its products by brand and use, such as furniture, lighting, and accessories, making it easier for customers to find what they want.
Swab the World's website uses parallax, bold colors, and negative space to create an engaging experience. The site raises awareness about stem cell donations and its goal is to ensure every patient finds their match. Photos of couples add a human touch. The design is optimized to make it easy for readers to navigate and find the call-to-actions on the homepage.
The Nuff is a book for young girls that teaches resilience and self-acceptance. It has an adorable animated cover and is ideal for businesses that value high-quality web copy.
IDEO won the Business Blog/Website 2019 Webby award for its Octopus blog. The blog uses a sleek black-and-white octopus drawing as its homepage design, and a consistent color theme of yellow, black, and white throughout. Hovering over a blog post highlights the title in yellow, and hovering over an image pulls it towards the user, creating a unique and engaging experience.
The Teacher's Guild is a group of educators who tackle education's most pressing issues. Their website has won awards for balancing a variety of content types, using white space to highlight calls to action.
TruTeam's website has a modern interface that provides comprehensive information about their insulation, gutters, fireproofing, and other installation services. It also features a branch locator for users to quickly find their nearest TruTeam location. Overall, it's an excellent resource for anyone seeking top-quality installation services.
Two Men and a Truck’s website has a clean design and optimized local pages for better Local SEO. The design is modern and user-friendly, with easy navigation. The optimized local pages make it easy for users to find relevant information about the company's services and locations. Overall, this website is a great tool for users looking for a reliable and professional moving company.
United Sodas is an online platform offering a unique and flavorful soda experience. Its playful graphics and bold colors create an enticing visual atmosphere that perfectly aligns with the brand's mission. The platform is ideal for companies who want to put a unique spin on website design that's fun for customers to play around with.
Vaayu is a unique software tool that measures a business's carbon footprint in real-time. Its website is well-designed with a pleasing user experience, despite minimal use of color. The web texture in the background adds to its charm.
Vercel's homepage features text that lights up word by word as visitors spend time on the site. The intuitive scrolling and step-by-step walkthroughs make the development, previewing, and shipping process easy to understand.
Virgin America's website excels in usability, accessibility, and responsive design, setting it apart from other airline websites.
Visp is a website with visually appealing aesthetics that offers a unique and refreshing beverage experience. The contemporary design elements and clean layout align with the brand's sophisticated image. It's perfect for food/drink businesses looking to create visuals that will have consumers craving their thirst-quenching products.
Walden is a minimalist lifestyle brand that offers high-quality products for modern homes. Its website is an excellent example of simplicity and elegance, with calming visuals on a rotating background. It's perfect for businesses seeking a sleek online presence.
Our team appreciates the Walmart website because it's simple, clean, and easy to use. The website design is straightforward, which makes it easy to find what you need. The website also provides a vast selection of products, making it a one-stop-shop for all your needs. Additionally, the website offers convenient features like curbside pickup and free delivery, which makes shopping easier.
We like Webflow's design-forward website because it showcases the power of their design tool in a visually stunning way. The website's clean and modern layout immediately communicates the brand's focus on design. The use of animation and interactivity adds an extra layer of engagement for visitors. The website's design is also highly functional, making it easy for users to navigate and find the resources they need.
Whitebird Jewellery is an online store for luxury jewelry. The website offers high-quality images and videos, along with detailed product descriptions for an enjoyable shopping experience. It's best suited for businesses selling luxury products.
Will Ventures is a VC firm that invests in sports, media, and consumer brands. Their website is notable for its clear mission and inspiring messages to entrepreneurs.
Wonder's video on the homepage and the strong contrast between lime green calls to action and the navy background make the website visually attractive and cohesive.
Yext's website is an excellent example of how to simplify the complex local search ecosystem. The website provides clear and concise information about how their platform can help businesses manage their online presence across multiple platforms. The site's design is user-friendly, and the content is well-organized, making it easy to navigate. Additionally, the website offers useful resources like case studies and webinars to help potential customers understand the value of their product.
Zero100 is a membership-based resource for supply chain and operations leaders focused on achieving a "Zero Percent Carbon, 100% Digital" supply chain. They offer data-driven research and insights, expert advice, exclusive events, and thought leadership content to help members navigate the digital transformation of supply chains while minimizing environmental impact.
Their website includes a content hub with articles and resources, a podcast featuring interviews with leaders in supply chain digitization, and information about their research publications. They also highlight success stories from their community members, like Unilever's global supply chain reboot initiative.
We like the website's simple design because it is visually appealing and easy to navigate. Muted colors create a calm and professional atmosphere, while the edgy graphics and vector art add a modern and unique touch. The pops of color help to draw attention to important information and make the website more engaging. Overall, the design perfectly complements the website's focus on achieving a sustainable and digital supply chain.
The 1917: In the Trenches website promotes the film 1917, which allows you to explore the trenches and complete the same mission as the characters. You can access maps and other tools. This site won Site of the Day by Awwwards for its interactivity and effective use of content to market the film.
If you're in search of a skilled team of custom website designers and developers with a successful track record, Fratzke is at your service. We have collaborated with some of the most renowned brands to design and develop their custom website projects from start to finish.
Our proven website design and development process helps make your job easier! If you’d like to learn more about our services - contact us now, or view our case studies.